Previously a legal assistant for the Rowe Law Firm in Baton Rouge, Louisiana, Morgan Chanel oversaw administrative operations at the busy office. Besides office administration, Morgan Chanel was also in charge of ensuring optimal customer service.
Great customer service will keep clients coming back to your store or office. Even better, they may recommend you to their friends and family. Making your clients feel valued is a major part of excellent customer service.
Listen to what your customers are saying, watch their body language. What exactly are they communicating? For example, a hardware customer could be shopping for a drill, but what he really wants is a hole to hang a portrait of his family on the wall. You want to know what’s most important to your customers and how your product or service can help them achieve it. Don’t be shy about asking your customers what they want and how you can help them.
Paying attention to your customers also means following up. Check to see whether they enjoyed your product or service and thank them for doing business with you. Invite feedback from them and, again, listen to what they are really saying. This is crucial as it’ll help you know which part of your product needs fixing. For example, a customer may not tell you your website needs redesigning, but they may say they are having problems finding the “buy” option or that they cannot locate the search function.
